“customer behaviour science”

The genius of modern day guilt based marketing and basis of  “customer behaviour science”. This from Seth Godin: “ Comfort and convenience For the last thirty years, the easiest shortcut has been convenience. If a marketer or a politician or an institution wants to gain acceptance, make it convenient. Tim Wu has pointed out that …

How to criticize something you disagree with

How to criticize something you disagree with, Here are social psychologist Anatol Rapoport’s rules for criticizing something: You should attempt to re-express your target’s position so clearly, vividly, and fairly that your target says, “Thanks, I wish I’d thought of putting it that way.” You should list any points of agreement (especially if they are …

Try this simple strategy to feel organized – Thanks Recomendo

Simple strategy for cleaning The next time you have a big mess to clean up try “the pile method”. The pile method is when you collect all the stuff that needs to be put away in one giant pile, and then sort those things — like with like — into smaller piles, and put those …

And what is so good about vaccines??

Complacency and Ignorance are humanities biggest enemies. We cannot sit on our laurels and expect the future to be the same as the past. We owe renewed vigilance to the next generation. Or we will disappear like all life forms. Please read this history lesson provided by Peter H. Diamandis, MD: The Eradication of Smallpox: …